The Letter

Two customers at the Backyard Buffalo tent holding a bag of meals

Statistically speaking… you're kind of a big deal

12,000 walk by, 100 shop, a handful read — and somehow, you're still here.

Statistically speaking… you're kind of a big deal

12,000 walk by, 100 shop, a handful read — and somehow, you're still here.

Backyard Buffalo granola

Pie crust, but smarter

A no-bake granola pie crust. Gluten-friendly, fragrant, and quietly brilliant.

Pie crust, but smarter

A no-bake granola pie crust. Gluten-friendly, fragrant, and quietly brilliant.

Trays of shrikhand and raita on ice at the Backyard Buffalo market table

Who changes the food landscape

Kombucha, cold brew, sourdough. They all started at somebody's market table.

Who changes the food landscape

Kombucha, cold brew, sourdough. They all started at somebody's market table.

Backyard Buffalo butter chicken, palak paneer and channa masala at Diane's Natural Market

Good food has a way of getting around

Even without a marketing budget. SEO budget: $0. Optimism: high.

Good food has a way of getting around

Even without a marketing budget. SEO budget: $0. Optimism: high.

View through a carved arched window at the Alhambra, cypress trees and Granada beyond

The land of olives and oranges

I went by myself to southern Spain. What surprised me is how much I loved it.

The land of olives and oranges

I went by myself to southern Spain. What surprised me is how much I loved it.

A customer holding a sample cup at the Backyard Buffalo table under the bridge at Riverside Arts Market

Psychology of a sample

Context matters more than conversion.

Psychology of a sample

Context matters more than conversion.